Irish consumers show strong enthusiasm for Black Friday and Cyber Monday, planning to spend an average of €329.

Irish consumers are more enthusiastic about Black Friday and Cyber Monday, planning to spend an average of €329, higher than European averages. Two-thirds intend to shop, with 36% planning to spend more than last year. Electronics, clothes, and shoes are top targets, and nearly one in five shoppers will use "buy now, pay later" services. Retailers offering seamless online and in-store experiences are expected to succeed.

November 25, 2024
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