France bans use of meat terms on vegetarian products due to meat industry concerns and to increase transparency.
France has banned the use of terms such as "steak" and "ham" on vegetarian and plant-based products, responding to concerns from the meat industry that terms like "vegetarian ham" or "vegan sausage" were confusing for consumers. The French government's decree prohibits using meat-related terms on meatless goods, and it is based on a 2020 law. The move aims to increase transparency and eliminate confusion for consumers.
February 27, 2024
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