UK's Advertising Standards Authority prohibits misleading cashback pop-ups from Webloyalty.
The UK's Advertising Standards Authority (ASA) has prohibited cashback pop-ups from Webloyalty due to misleading practices. These ads, which appeared after online purchases, suggested consumers could earn cashback without clearly indicating they were from a third party and required signing up for a paid subscription. The ASA ruled that future marketing must be clearer, and retailers hosting these ads must ensure they are identifiable as third-party schemes.
October 22, 2024
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