Taylor Swift's Toronto concerts project a $282M economic impact, attracting 240K fans and generating $152M in direct spending.

Taylor Swift's six concerts in Toronto from November 14 to 23 are projected to generate a $282 million economic impact, according to Destination Toronto. The events are expected to attract around 240,000 fans, leading to $152 million in direct spending on local services, with nearly $40 million in tax revenue for the government. This estimate excludes concert ticket and airfare costs, which are not expected to benefit the local economy.

October 15, 2024
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