Hiperbaric opens Shanghai sales office to expand China's HPP food market with 45% market share target.
Hiperbaric, a global leader in high-pressure processing (HPP) technology, opens a new sales office in Shanghai's Free Trade Zone to expand in China's growing HPP food market. Holding a 60% global HPP market share, the company aims to capture 45% market share in China within five years by partnering with food companies, targeting healthier, preservative-free food options with extended shelf life.
June 05, 2024
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