Tesla provides unofficial discounts and addresses issues for fleet buyers in Europe due to negative impact on leasing firms' fleet values and profit.
Tesla is offering unofficial discounts on car purchases for European fleet buyers and addressing service, repair, and ordering issues, as its repeated retail price cuts have negatively impacted leasing firms' fleet values and alienated corporate customers. Fleet purchases make up nearly half of auto sales in Europe. Price cuts aimed to boost sales amid global softening electric-vehicle demand and rising competition, but hurt leasing firms' profits.
May 20, 2024
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