Swiss watchmaker Swatch Group's CEO, Nick Hayek, predicts a challenging Chinese market until year-end due to price-sensitive consumers.
Swiss watchmaker Swatch Group's CEO, Nick Hayek, stated that the Chinese market is expected to be difficult until the end of the year due to consumers hesitating over higher prices. Despite the challenges, Hayek believes China still has great potential, with consumers becoming more price-sensitive amid excessive price increases. The CEO expects the market to remain difficult until the year's end.
March 31, 2024
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