AI tools increase risk of deceptive April Fools' Day pranks, necessitating consumer skepticism.

AI's rise increases the risk of April Fools' Day marketing pranks going awry for corporations, as sophisticated AI tools can create convincing promotional ploys. One person's humor is another person's offense, and AI's ability to generate authentic-looking content could leave consumers confused or even upset. As April 1 approaches, experts advise extending skepticism, given the potential for high-tech promotional ploys.

March 30, 2024
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