72% of global consumers express daily concern about deepfake deception, according to Jumio's 2024 Online Identity Study, revealing rising fears about AI-related risks.

72% of consumers worldwide express daily concern about being deceived by deepfakes, according to Jumio's 2024 Online Identity Study. The research highlights rising fears about AI-related risks, including increased cybercrime and identity fraud. Despite these worries, consumers tend to overestimate their ability to spot deepfakes, and many want governments to step up AI regulation.