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1/3 of Italians cut olive oil consumption due to rising prices, while domestic sales of Italian extra virgin olive oil increase by 8%.
1/3 of Italians have reduced their consumption of extra virgin olive oil due to rising prices, according to a Piepoli institute survey.
Supermarket prices for olive oil have increased from €4 to €9 per bottle, leading to a 30-50% reduction in consumption for some.
However, Italian producers argue that sales of higher-quality Italian extra virgin olive oil are actually up.
The industry has seen a clarification of the market, with higher prices separating lower-quality extra virgin olive oils from premium extra virgin olive oils.
Domestic sales of extra virgin olive oil produced in Italy have increased by 8% in the first two months of this year.
Un tercio de los italianos redujo el consumo de aceite de oliva debido al aumento de los precios, mientras que las ventas internas de aceite de oliva virgen extra italiano aumentaron un 8%.