During Minnesota Food Share Month, Duluth residents raised over $50K and 800 boxes of Cheerios in response to a wealthy individual's comment, supporting local nonprofits and addressing food insecurity.

In a week, Duluth residents raised over $50K and 800 boxes of Cheerios in response to a wealthy individual's comment. The #DuluthCheerioChallenge, launched during Minnesota Food Share Month, saw donations from across the country to local nonprofits Chum, Damiano Center, Salvation Army, and Union Gospel Mission. Inspired by billionaire Kathy Cargill's comment about Duluth Mayor Roger Reinert "peeing in his Cheerios," the initiative demonstrated the community's generosity and willingness to support food insecurity initiatives.

April 01, 2024
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