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Budget airline tycoon Stelios Haji-Ioannou defends his easyGroup empire in Saint Barthélemy against brand infringement, spending £3m-£4m annually on legal actions.
Budget airline tycoon Stelios Haji-Ioannou, worth £865m, is defending his easyGroup empire on the French Caribbean island of Saint Barthélemy, fighting against "brand thieves" who infringe the 'easy' trademark without permission.
easyGroup spends £3m-£4m annually on legal action to protect the brand.
Haji-Ioannou admits they sometimes do deals with former brand thieves, who see 'enormous benefits' from joining his business empire.
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El magnate de las aerolíneas económicas Stelios Haji-Ioannou defiende su imperio easyGroup en San Bartolomé contra la infracción de marca, gastando entre 3 y 4 millones de libras esterlinas al año en acciones legales.