Telegram plans to launch an ad platform in March, sharing ad revenue with channel owners via TON blockchain, aiming to monetize one trillion views per month.

Telegram, with 800M monthly active users, plans to launch an ad platform in March, sharing ad revenue with channel owners via The Open Network (TON) blockchain. Channel owners will receive 50% of ad revenue generated within their channels, aiming to monetize one trillion views per month and encourage quality content. This shift towards content monetization has led to a 40% surge in TON token value.

February 28, 2024
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