Britney Spears celebrates 25-year anniversary of ‘Baby One More Time’.

Britney Spears is celebrating the 25th anniversary of her debut album 'Baby One More Time' by collaborating with Snapchat to create augmented reality experiences for fans. These experiences include virtually rocking a letterman-style jacket inspired by the music video, dancing like it's 1999, and entering a Spotlight Challenge to show off their best foyer dance for a chance to win $20,000. In addition, following Spears on Snapchat provides exclusive behind-the-scenes content from the 'Baby One More Time' music video's making and memorable performance clips.

January 12, 2024
34 Articles