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Bridgeport diocese launches AI virtual officer Maria to enhance donor engagement.
The Diocese of Bridgeport, Connecticut, has launched "Maria," an AI-powered virtual officer designed to enhance donor engagement.
Launched in late March to 1,000 select donors, Maria, developed with tech firm Givzey, connects users with parish programs and volunteer opportunities.
Bishop Frank Caggiano emphasizes the tool complements, rather than replaces, human relationships, especially during sensitive topics where human intervention is essential.
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La diócesis de Bridgeport lanza el oficial virtual de IA María para mejorar la participación de los donantes.