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flag BAT urges Pakistan to avoid raising cigarette taxes to stop illicit market growth.

flag British American Tobacco urges Pakistan to avoid raising cigarette taxes for the 2026-27 budget, warning that further hikes would worsen the country's illicit market. flag The company reports illicit cigarettes currently make up 55% to 58% of sales, driven by a massive price gap caused by steep tax increases. flag Trussler argues these hikes have failed to boost revenue or reduce consumption, which has stayed steady at 80 billion sticks annually.

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