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flag Sony acquires Cinemersive Labs to advance PlayStation game visuals using AI.

flag Sony has acquired Cinemersive Labs, a UK-based machine learning and computer vision company, to advance visual computing in PlayStation games. flag The team will join Sony Interactive Entertainment’s Visual Computing Group, focusing on improving rendering techniques and graphical fidelity through AI-driven technologies. flag The move signals a strategic investment in next-generation visuals as Sony aims to strengthen its competitive position in the gaming industry.

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