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flag Ireland launches direct Dublin-Shanghai flight for tourism diversification.

flag Ireland has announced a new direct flight from Dublin to Shanghai, operated by China Eastern Airlines, marking the second direct route to China. flag This move is part of Tourism Ireland's 2026 strategy to diversify markets and attract higher-value visitors. flag The initiative includes expanding representation in emerging markets like India and the UAE, as well as increasing promotional efforts in Europe and North America to support the tourism sector.

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