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Aerie launches campaign using Pamela Anderson to reject AI in advertising.
Aerie has launched a new marketing campaign featuring Pamela Anderson to reject artificial intelligence in advertising.
The brand emphasizes "100% Aerie Real" by using unretouched imagery and humorously showcasing AI's inability to replicate genuine human emotion.
This move to avoid AI-generated bodies aligns with Aerie's commitment to authenticity and transparency, appealing to consumers concerned about digital fabrication.
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Aerie lanza una campaña utilizando a Pamela Anderson para rechazar la IA en publicidad.