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Brisbane set tourism records in 2025, drawing 1.3 million international visitors and $17 billion in revenue, with New Zealand leading arrivals in early 2026.
Brisbane broke tourism records in 2025 with 1.3 million international visitors and $17 billion in visitor economy revenue, driven by major events, new attractions, and global events like the 2027 Rugby World Cup.
New Zealand remained Australia’s top source of visitors in early 2026, with 102,470 arrivals in January, followed by the UK, China, and the US.
While total international arrivals are still below pre-pandemic levels, Tourism Australia projects growth to 10.9 million by 2030.
Queensland’s tourism economy reached $7.5 billion, with record spending from New Zealand, China, and the UK, supported by strong event calendars and government investment.
Brisbane estableció récords de turismo en 2025, atrayendo a 1.3 millones de visitantes internacionales y $17 mil millones en ingresos, con Nueva Zelanda liderando las llegadas a principios de 2026.