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Argentina’s wine industry hits crisis lows with record consumption drop, vineyard closures, and falling exports.
Argentina’s wine industry faces its worst crisis in over 15 years, with domestic consumption dropping to a record 15.7 liters per person in 2025—down from 90 liters in 1970—driven by reduced purchasing power, shifting tastes toward lighter wines, and rising costs.
Over 1,100 vineyards have closed, and more than 8,000 acres of grape production have vanished.
Exports fell to 193 million liters, the lowest since 2004, due to tariffs, inflation, and global competition.
Despite challenges, the 90th National Wine Harvest Festival in Mendoza showcased cultural endurance.
Producers say authenticity and innovation are now essential for survival.
La industria vitivinícola argentina alcanza los mínimos de la crisis con una caída récord en el consumo, cierres de viñedos y caída de las exportaciones.