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flag A 2026 survey reveals high costs keep many Britons from visiting London, but affordable options can make the trip feasible.

flag A 2026 survey of 2,000 adults outside London found that high accommodation and transport costs deter one in five from visiting the capital in over a decade, with 52% citing lodging expenses and 50% citing travel costs. flag Despite this, 58% expressed interest in visiting if affordable stays, discounted attractions, and simpler planning were available. flag To demonstrate accessibility, presenter Hattie Carter completed a 24-hour London trip on a £150 budget, staying at easyHotel Croydon, which offers rooms averaging £58.27 and is 15 minutes from central London by train. flag The initiative highlights how strategic choices in lodging and transport can make the city reachable for budget-conscious travelers.

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