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flag Personalized gifts like pins and keychains are surging in demand during 2026’s spring season, driven by Easter, graduations, and brand refreshes, with the market growing to $33.49 billion.

flag GSJJ’s 2026 Spring Gift Trends report highlights rising demand for personalized promotional products during Easter, graduation season, and spring brand refreshes. flag Custom pins, patches, keychains, and golf ball markers are popular for outdoor events, while challenge coins, medals, and enamel pins are increasingly used to honor graduates and build employer connections. flag The personalized gifts market is projected to grow from $30.79 billion in 2025 to $33.49 billion in 2026. flag Brands are also using spring to update their image with items like metal business cards and branded stickers, supported by AI design tools and GSJJ’s rapid 24-hour production turnaround.

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