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Peeps were the top Easter candy in the U.S. in 2025, with 68% of candy orders on DoorDash, according to a 2026 analysis.
DoorDash's 2026 analysis of Easter 2025 orders shows Peeps remain the most popular Easter candy in the U.S., with yellow Peeps leading in preference.
The data, based on two weeks before Easter, reveals 68% of candy orders on the platform were for Peeps, Cadbury Eggs, or similar treats.
While 25% of Americans love Peeps, 16% dislike them, highlighting divided opinions.
Blue Peeps rank second in popularity, and 17 unique flavors now exist, reflecting growing demand for novelty.
The findings underscore the rise of online food delivery for holiday shopping, with digital ordering reshaping traditional candy-giving habits.
Peeps fueron los mejores dulces de Pascua en los Estados Unidos en 2025, con el 68% de los pedidos de dulces en DoorDash, según un análisis de 2026.