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Fitell Corp. rebranded as GMEX Robotics, shifting to AI-powered consumer robots and changing its stock ticker to GMEX on March 12, 2026.
Fitell Corporation has rebranded as GMEX Robotics Corporation, effective March 2, 2026, transitioning from its fitness equipment e-commerce roots to focus on AI-powered consumer robotics.
The company will trade under the new ticker symbol GMEX on the Nasdaq Capital Market starting March 12, 2026, with no action needed by shareholders.
The shift reflects a strategic expansion into intelligent robotics and AI-driven hardware, leveraging its existing fitness business as a testing ground for human-centered technology.
CEO Sam Lu emphasized the evolution of the company’s consumer-first approach.
The stock rose 12.7% on the announcement.
Fitell Corp. cambió su marca a GMEX Robotics, cambiando a robots de consumo impulsados por IA y cambiando su indicador de acciones a GMEX el 12 de marzo de 2026.