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Hyundai was Australia’s second-best hybrid seller in 2025, but still faces penalties due to low electric adoption.
Hyundai became Australia’s second-best-selling hybrid brand in 2025 with 28,819 units, driven by expanded hybrid options across models like the Kona, Tucson, Santa Fe, and Palisade, and affordable pricing starting at $36,950.
Despite this growth, hybrid sales made up only 37% of its total, with 60% still combustion-powered, leading to penalties under Australia’s New Vehicle Efficiency Standard.
BYD surged as a key competitor, selling 27,128 plug-in hybrids—mainly the Shark 6 ute and Sealion 6—nearly matching Hyundai’s total.
Toyota remains dominant with 115,953 hybrid sales, while Kia gains ground through strong electric vehicle sales, securing NVES credits.
Hyundai faces increasing competition and pressure to expand its electric offerings, especially with the upcoming Elexio SUV.
Hyundai fue el segundo mejor vendedor híbrido de Australia en 2025, pero aún se enfrenta a penalizaciones debido a la baja adopción eléctrica.