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flag A 2026 survey found Gen Z men are more likely than older men to support traditional gender roles, despite endorsing gender equality in principle.

flag A 2026 global survey of 23,000 people found that nearly one-third of Gen Z men believe a wife should always obey her husband, a view significantly more common than among older generations. flag The study, conducted by Ipsos for King’s College London, also revealed that Gen Z men are more likely to support traditional gender roles, such as men being the primary earners and women managing childcare, despite generally endorsing gender equality in principle. flag While many young men find career-successful women attractive, a growing number endorse rigid views on masculinity, including avoiding emotional expression and prioritizing physical toughness. flag Researchers attribute this trend to online influences and societal pressures, emphasizing the need for inclusive education to promote equitable relationships.

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