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Dan Murphy's cuts product margins to boost sales amid economic uncertainty.
Dan Murphy's parent company has reduced product margins across its stores in an effort to increase sales, according to a recent announcement.
The move, aimed at boosting customer traffic and competitiveness, involves lowering markups on a range of alcohol and grocery items.
The strategy follows a broader trend among retailers to prioritize volume over profit per unit during a period of economic uncertainty.
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Dan Murphy recorta los márgenes de producto para impulsar las ventas en medio de la incertidumbre económica.