SoFi CEO Anthony Noto bought $1M in company shares, boosting stock after a 30% drop.

SoFi Technologies shares rose in after-hours trading on March 2, 2026, following CEO Anthony Noto’s $1 million purchase of 56,000 shares at about $17.88 each, signaling confidence amid a 30% year-to-date decline. The stock gained 2.06% to $18.77, with trading volume surging. Noto, now owning roughly 11.7 million shares, has previously bought during market downturns. Analysts remain split on valuation but note the insider activity and oversold technical indicators may signal potential rebound.