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flag SEBI removed 120,000 misleading finance posts by unregistered influencers using AI, warning that 90% of options traders lose money.

flag SEBI removed over 120,000 misleading social media posts by unregistered financial influencers using its AI tool Sudarshan, which monitors multilingual content across platforms. flag The regulator stressed only registered entities can provide investment advice, and intervened to stop deceptive content influencing retail investors, especially in high-risk options trading. flag A mandatory pop-up warning—similar to cigarette labels—now alerts users that 9 out of 10 options traders lose money, aiming to promote informed decisions without over-regulating.

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