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flag In March 2026, Potatoes New Zealand celebrated women’s vital roles in the potato industry to mark International Women’s Day and the UN’s Year of the Woman Farmer.

flag In March 2026, Potatoes New Zealand highlighted women’s essential roles across the potato industry, from farming and research to leadership and innovation, aligning with International Women’s Day and the UN’s International Year of the Woman Farmer. flag The campaign showcased diverse career paths to promote inclusivity, visibility, and opportunity, emphasizing that gender diversity strengthens industry resilience, sustainability, and innovation.

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