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flag Delhi High Court bans AI deepfakes of Swami Ramdev, citing rights violations and public harm.

flag The Delhi High Court has ruled that using yoga guru Swami Ramdev’s name, image, voice, and persona in AI-generated deepfakes, fake endorsements, and misleading online content likely violates his personality and publicity rights. flag Justice Jyoti Singh found such unauthorized use, especially for commercial gain and to promote products or medical advice, risks deceiving the public and harming Ramdev’s reputation and public health. flag On a prima facie basis, the court granted an interim injunction banning the use of his likeness without consent, ordered platforms to remove specific URLs and listings within 72 hours, and allowed future consideration of parody or satire defenses.

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