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BTS’s Jung Kook fronts Calvin Klein’s Spring 2026 denim campaign, unveiled Feb. 24, 2026, showcasing urban, '90s-inspired styles.
Jung Kook, BTS member and Calvin Klein brand ambassador, stars in the brand’s Spring 2026 denim campaign, unveiled globally on February 24, 2026.
Shot by creative lead Mert Alas, the cinematic campaign blends urban energy with 1990s fashion aesthetics, showcasing Kook in dynamic scenes across city environments.
It features a cameo from Rosie Perez and a soundtrack including “Footloose,” highlighting denim as a versatile, expressive wardrobe staple.
The collection emphasizes classic styles like straight and baggy jeans, Trucker jackets, and oversized outerwear with modern washes, available at Calvin Klein stores, calvinklein.com, and social media.
Jung Kook de BTS encabeza la campaña de mezclilla de primavera 2026 de Calvin Klein, presentada el 24 de febrero de 2026, que muestra estilos urbanos inspirados en los años 90.