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Pure Storage rebrands as Everpure, acquires 1touch to boost AI-ready data management.
Pure Storage has rebranded to Everpure, effective March 5, 2026, shifting from a storage hardware company to a full-stack data management platform focused on AI readiness.
The company announced it will acquire 1touch, a data intelligence firm, to enhance automated data discovery, classification, and governance across cloud, on-premises, and edge environments.
The deal, expected to close in Q2 FY27, aims to help enterprises make data more context-rich and secure for AI deployment.
Everpure will retain its PSTG ticker symbol.
The move reflects a broader industry trend toward unified data platforms that prioritize data quality, compliance, and operational efficiency.
Pure Storage cambia de marca como Everpure, adquiere 1touch para impulsar la gestión de datos preparada para la IA.