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Black Friday now runs year-round via a new AI-powered rewards card and shopping assistant.
Black Friday, once a single-day retail event, has evolved into a year-round commerce platform through Empire License, Inc.'s launch of the Black Friday Loyalty Rewards Card and Black Friday Select, a generative AI-powered shopping assistant.
The initiative allows global retailers, banks, and technology platforms to leverage the Black Friday brand beyond one day, fostering continuous consumer engagement and boosting sales through AI-driven recommendations and rewards on everyday purchases.
The platform aims to sustain customer loyalty and growth throughout the year.
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El Black Friday ahora se ejecuta durante todo el año a través de una nueva tarjeta de recompensas impulsada por IA y un asistente de compras.