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A$AP Rocky launched a Ray-Ban ad on Feb. 19, 2026, starring Nas in a *Belly*-inspired tribute, showcasing the brand’s new Metal collection.
A$AP Rocky debuted a Ray-Ban commercial on February 19, 2026, featuring Nas in a tribute to the 1998 film *Belly*.
Set in Harlem, the ad shows Nas arriving at a diner to meet Rocky, who portrays a character inspired by the film’s Tommy "Buns" Brown.
The campaign highlights Rocky’s new Metal collection, with eyewear designs echoing the glasses worn by Nas’s character, Sincere.
As Ray-Ban’s first-ever creative director, Rocky continues to shape the brand’s vision, following the launch of his "Next Generation" collection at Paris Fashion Week in July 2025.
The ad blends cinematic storytelling with fashion, underscoring the lasting cultural impact of *Belly* on hip-hop and streetwear.
A$AP Rocky lanzó un anuncio de Ray-Ban el 19 de febrero de 2026, protagonizado por Nas en un tributo inspirado en *Belly*, mostrando la nueva colección de Metal de la marca.