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Dr. Reddy’s buys Progynova and Cyclo-Progynova brands from Mercury Pharma for $32.15M to enter India’s HRT market.
Dr. Reddy’s Laboratories has acquired the Indian trademarks and assets for the hormone replacement therapy brands Progynova and Cyclo-Progynova from Mercury Pharma Group for $32.15 million, marking its entry into India’s HRT market.
Progynova, a top-selling estradiol brand with ₹100 crore in sales as of December 2025, treats estrogen deficiency and prevents postmenopausal osteoporosis, while Cyclo-Progynova combines estrogen and progestogen.
The deal strengthens Dr. Reddy’s gynecology portfolio and expands its reach in a growing therapeutic segment.
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El Dr. Reddy's compra las marcas Progynova y Cyclo-Progynova de Mercury Pharma por $ 32.15M para ingresar al mercado de HRT de la India.