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Coverpla and Pochet launch Émeraude, a sustainable, AI-designed 50ml fragrance bottle meeting half of current market demand.
Coverpla and Pochet launched Émeraude, a new 50ml fragrance bottle inspired by the emerald anniversary, designed to meet half of current market demand with customizable, sustainable features.
The bottle, part of a 40-year partnership, supports diverse cap options and was developed using AI-powered design tools.
The launch aligns with 2026 industry trends including refillable formats, eco-friendly ingredients, and hybrid beauty products, highlighted at major trade events.
Meanwhile, a senior perfumer role at Arthur Edward emphasizes innovation, sustainability, and technical expertise, while a National Account Manager position in the UK focuses on retail growth and market resilience.
Coverpla y Pochet lanzan Émeraude, una botella de fragancia sostenible de 50 ml diseñada por IA que cubre la mitad de la demanda actual del mercado.