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Meta plans to reintroduce facial recognition in its smart glasses by 2026, using AI to identify people on Meta platforms or with public Instagram profiles, sparking privacy concerns.
Meta is planning to reintroduce facial recognition in its smart glasses, codenamed "Name Tag," potentially as early as 2026, using AI to identify people connected on Meta platforms or with public Instagram profiles.
The feature, under review for a phased rollout including testing at a conference for the blind, comes amid growing competition and a perceived political climate favorable to reduced public opposition.
Though Meta previously disabled facial recognition on Facebook in 2021 over privacy concerns, it has since reinstated related tools and now explores integrating the technology into its Ray-Ban and Oakley-branded glasses.
The company says it is taking a cautious approach, but privacy advocates warn the move threatens anonymity, raises surveillance risks, and could enable misuse, especially in public spaces where consent is unobtainable.
Meta planea reintroducir el reconocimiento facial en sus gafas inteligentes para 2026, utilizando la IA para identificar a las personas en las plataformas Meta o con perfiles públicos de Instagram, lo que genera preocupaciones sobre la privacidad.