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Crown Royal stays in Ontario stores after Diageo's $23M investment deal resolving job losses from plant closure.
Crown Royal will remain available in Ontario liquor stores after a deal with Diageo secured nearly $23 million in investments across the province, including $11 million for grain neutral spirits from a Johnstown supplier, $5 million in Ontario marketing, $3 million for ready-to-drink beverages, and funds for community projects and local packaging.
The agreement resolves a dispute sparked by Diageo’s closure of its Amherstburg bottling plant, which eliminated nearly 200 jobs.
Premier Doug Ford hailed the deal as a win for Ontario, though critics questioned its benefits to the affected community.
Diageo also pledged to explore building a new canning facility in the province.
Crown Royal se queda en las tiendas de Ontario después del acuerdo de inversión de $ 23M de Diageo para resolver las pérdidas de empleos por el cierre de la planta.