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flag Blue Bell launches PRO, a high-protein, low-sugar ice cream line with 33–35g protein per pint, available this spring.

flag Blue Bell Creameries is launching Blue Bell PRO this spring, a high-protein ice cream line with 33 to 35 grams of protein per pint, zero added sugars, low fat, and gluten-free ingredients. flag The product includes five classic flavors—Vanilla, Chocolate, Strawberry, Coffee, and Salted Caramel—and targets health-conscious consumers seeking a nutritious yet familiar dessert. flag Available in states where Blue Bell products are sold, the line marks the brand’s entry into the growing high-protein frozen dessert market.

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