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flag Kendrick Lamar's 2025 Super Bowl halftime show remains the most-watched, with 133.5 million viewers, surpassing Bad Bunny's 2026 performance.

flag Kendrick Lamar's 2025 Super Bowl halftime show remains the most-watched in history with 133.5 million viewers, according to NBC's February 10, 2026, release. flag Bad Bunny's 2026 performance drew 128.2 million viewers, falling short of Lamar’s record despite earlier estimates. flag Lamar’s set featured SZA and included tracks from his GNX album, notably the Grammy-winning "Not Like Us." flag Bad Bunny’s show included Lady Gaga, Ricky Martin, and Cardi B, but faced competition from a rival event hosted by Turning Point U.S.A., which drew 5.1 million viewers. flag Full global figures for the 2026 show are expected early the following week.

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