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Amul launched 'Sarlaben,' an AI assistant for Gujarat’s dairy farmers, on February 11, 2026, to improve cattle care and incomes via 24/7 support in Gujarati.
Amul launched 'Sarlaben,' an AI-powered digital assistant in Gujarat on February 11, 2026, offering 24/7 guidance to dairy farmers—especially women—on cattle care, feeding, breeding, and government schemes.
Accessible via the Amul Farmer app or voice calls for feature phones, the tool uses over 50 years of cooperative data and is initially available in Gujarati.
It supports more than 36 lakh farmers and aims to boost productivity and incomes amid India’s push to become a global dairy hub.
The initiative, launched by Gujarat Chief Minister Bhupendra Patel, is part of broader efforts to modernize agriculture through technology and cooperation, backed by government investments in veterinary training and digital infrastructure.
Amul lanzó 'Sarlaben', un asistente de IA para los ganaderos lecheros de Gujarat, el 11 de febrero de 2026, para mejorar el cuidado del ganado y los ingresos a través de soporte 24/7 en gujarati.