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PU Prime launched 'The Grind,' a campaign highlighting trading success through discipline and resilience, tied to its football sponsorship.
PU Prime launched the second phase of its 'Champion in You' campaign, 'The Grind,' on February 4, 2026, highlighting the long-term discipline, emotional resilience, and consistent effort needed for trading success.
The initiative, tied to its sponsorship of the Argentine Football Association, features real trader stories emphasizing slow progress, self-doubt, and the importance of routine and learning from setbacks over fleeting motivation.
The campaign underscores that sustained success comes from perseverance, especially amid uncertain market conditions in late January 2026.
As a regulated fintech firm founded in 2015, PU Prime operates in over 190 countries, offering CFDs on multiple asset classes and boasting more than 40 million app downloads.
PU Prime lanzó 'The Grind', una campaña que destaca el éxito comercial a través de la disciplina y la resiliencia, vinculada a su patrocinio del fútbol.