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Egypt targets Chinese tourists in 2026 with new travel campaigns and partnerships.
Egypt is launching a targeted campaign in January 2026 to attract more Chinese tourists by promoting diverse travel experiences beyond ancient monuments, holding high-level events in Beijing, Shanghai, and Guangzhou.
The Egyptian Tourism Authority is building partnerships with Chinese travel agencies, tour operators, and media to create customized packages and marketing strategies.
This effort aims to expand Egypt’s appeal in the growing Chinese outbound travel market amid global tourism recovery.
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Egipto apunta a los turistas chinos en 2026 con nuevas campañas y alianzas de viaje.