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Lime tests lower prices in Sydney via LimePrime to boost daily ridership and support global expansion ahead of a 2026 U.S. stock launch.
Lime is testing lower prices in Sydney through its LimePrime membership to turn occasional users into daily riders, leveraging the city’s bike-friendly infrastructure and Uber app integration.
The strategy aims to boost usage, visibility, and long-term loyalty, with insiders suggesting frequent trips can sustain profitability despite lower per-ride fees.
Sydney serves as a key pilot for global expansion, supporting Lime’s broader goal of becoming a daily mobility option like in London and Paris.
The effort aligns with expectations of a U.S. stock market launch in 2026, potentially valuing the company higher than its $510 million 2020 round.
Lime prueba precios más bajos en Sydney a través de LimePrime para aumentar el número de pasajeros diarios y apoyar la expansión global antes de un lanzamiento de acciones en los Estados Unidos en 2026.