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Joe Budden built a $20 million independent podcast network by owning his content and using subscriptions, bypassing major platforms.
Joe Budden built one of 2026’s most successful independent media empires, valued at $20 million, by shifting from music to a creator-owned podcast network.
Starting with The Joe Budden Podcast, he moved away from major streaming platforms to a subscription-first model, retaining full ownership of content and direct audience access.
Revenue comes from subscriptions, advertising, and partnerships, enabling sustainability without corporate gatekeepers.
The network expanded by adding diverse, niche shows, reflecting a broader industry trend where creators with loyal followings build self-sustaining media businesses.
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Joe Budden construyó una red independiente de podcasts de $ 20 millones al ser dueño de su contenido y usar suscripciones, evitando las principales plataformas.