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Meta tests paid Instagram, Facebook, WhatsApp tiers with AI features, separate from Meta Verified.
In order to provide users with exclusive AI-powered features like improved privacy tools, anonymous Story viewing, and access to cutting-edge AI assistants like Manus and the video creation tool Vibes, Meta is testing premium subscriptions for Facebook, Instagram, and WhatsApp.
The goal of the paid tiers, which are distinct from Meta Verified, is to offer value through tools for creativity and productivity while maintaining the free core functions of the app.
Features and pricing are still being adjusted in response to user feedback, and rollout will start in a few areas.
Following the lead set by rivals like Snapchat+, the move represents a strategic shift toward revenue diversification beyond advertising.
Las pruebas de Meta pagaron niveles de Instagram, Facebook, WhatsApp con funciones de IA, separadas de las de Meta Verified.