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Local Sault Ste. Marie businesses turn snowbanks into temporary winter ads to boost visibility and support commerce.
Local businesses in Sault Ste.
Marie are transforming snowbanks into unique outdoor advertisements during the winter months.
Using painted designs, signage, and sculpted snow art, shop owners and service providers promote their brands in a creative, eye-catching way.
The initiative, which began as a community-driven effort, has grown into a seasonal tradition that boosts visibility and supports local commerce.
The snow-based ads are temporary, lasting only as long as the snow remains, and are typically removed by mid-March.
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Localidad Sault Ste. Las empresas Marie transforman los bancos de nieve en anuncios temporales de invierno para aumentar la visibilidad y apoyar el comercio.