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Brookfield Zoo lets visitors name a cockroach for $25 to support insect conservation.
Brookfield Zoo in Illinois is offering a quirky Valentine’s Day promotion allowing visitors to name a cockroach for a $25 donation, with proceeds supporting insect conservation efforts.
The campaign, part of the zoo’s broader initiative to highlight the ecological importance of insects, features a live roach in a display case where guests can submit names.
The initiative aims to engage the public with a playful twist while raising awareness about underappreciated species.
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El zoológico de Brookfield permite a los visitantes nombrar a una cucaracha por $25 para apoyar la conservación de insectos.